And the winner is…Tangerine Tango
! Its HOT so start incorporating this hue into your projects!
Leading color guide Pantone has announced 17-1463 Tangerine Tango, a vivacious, enticing hue, as the color of the year for 2012.
The 2011 color of the year, PANTONE 18-2120 Honeysuckle, encouraged us to face everyday troubles with verve and vigor. Tangerine Tango, a spirited reddish orange, continues to provide the energy boost we need to recharge and move forward.
“Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it,” said Leatrice Eiseman, executive director of the Pantone Color Institute.
“Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”
The Pantone color of the year is an annual influence on fashion and design. Tangerine Tango has already begun to pop up in fashion and cosmetics, with a strong showing in New York’s fashion week this fall.