Thursday, November 25, 2010

Design as a process

Often I get asked what program I'm in and when I reply industrial design, people either ask what it is or immediately associate it with being about producing objects. Yes, it's true that ID is about product/service design, but the process is just as important.

Here's a short animation someone made to highlight design as a process... simplified and shortened of course because as we all know, producing a thorough design requires a lot more work than is represented here:

... now if only all of our designs had a happy ending !

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